The goal of Mixtape TV is very simple, to be the best curation platform for Urban Media – which is a broad medium covering everything from Hip Hop, R&B, Dancehall, Reggae, Art, Style & Culture.
How it all started
The idea of Mixtapes.TV is over has been years in the making, back in 2007 after building one of the most popular Hip Hop websites on the web. I and my Covanant LLC brand wanted to create a sister site that would help to further promote urban music & entertainment but at the time we didn't have the technology or the resources to build the website the way we wanted to. The site first started with the name MixtapeCast.com then went on to MixtapePlayer.com to finally Mixtapes.tv, I mean it doesn't get much better than Mixtapes.tv, well that's until we acquired Mixtape.tv and also mixx.tv which we use as our short link on social media sites. There isn't a shortage of mixtape websites across the web where you can download mixtapes for free but that wasn't our goal.
What we've built is a full fledged mixtape community that gives artists, DJs and fans the ability interact with mixtapes the way you would with a social network like Facebook or a video sharing site like YouTube , from uploading, downloading, sharing, commenting, to rating mixtapes and even creating custom playlists of tracks you like from different mixtapes.
If you were a young teen in the 90's then you remember when you use to go to your barbershop or your local bootlegger (lol) to get the latest mixtapes of your favorite artists! Well that's exactly what we've created for the web. The mixtape industry is now bigger than ever, throughout the years even with the evolution of the web and countless music services out there; mixtapes still continue to be the number one promotion tool for urban artists and even artists in general. It's given birth to superstars like 50 Cent and newer stars like Drake, Wiz Khalifa, J. Cole, Big Sean, Nicki Minaj and many others.
The Bigger Picture
Mixtapes.tv originally aimed to become the premier source for official mixtapes, videos and news, to help continue the growth of urban music and artist promotion.
Now we want to go even further, our new tagline is The Urban Canvas, Hip Hop and Urban culture in general has penetrated all aspects of mainstream, Hip Hop culture is Pop culture and that isn't a bad thing. We aim to capture not only the music but everything in between that makes the urban experience what it is.
The New Mixtapes.tv
We're rolling out version 2 of new platform in phases and will continue to make improvements, it's no longer the little sister site to iHipHopMusic.com, it's now the big brother and will be the main focus moving forward.
We have a big ideas and we're on a mission and we're glad to have you come along for the ride.